Author :Sagitta Pharma

📌 What is Pink October? A worldwide mobilization Every year, the month of October is adorned in pink to remind us of a major public health issue: the fight against breast cancer. The pink ribbon has become a universal symbol, embodying solidarity, prevention and hope. The story of Pink October began in 1992 in the United States, under the impetus of Alexandra Penney (Self Magazine) and Evelyn H. Lauder (Estée Lauder). The initiative soon spread internationally, and in 1994, France adopted Pink October with the "Le Cancer du Sein, Parlons-en" campaign. Today, Pink October is no longer just a symbolic campaign: it's a high point of collective mobilization where associations, institutions and healthcare professionals work together to promote early detection and support research. 📊 Breast cancer in figures: a public health priority Today, Pink October is no longer just a symbolic campaign: it's a time for collective mobilization, with associations, institutions and healthcare professionals working together to promote early detection and support research. Breast cancer remains the most common cancer in women, and is a major public health issue: 👉 These figures are a reminder of the crucial importance of prevention and organized screening, particularly between the ages of 50 and 74, with mammography every two years. 🔍 The main risk factors for breast cancer Several factors influence the risk of developing breast cancer: 📌 According to experts, nearly 20,000 cases could be avoided each year by acting on modifiable risk factors (lifestyle, prevention, physical activity). ⚕️ Therapeutic advances and medical research 💉 Innovative, personalized treatments In recent years, research has led to major advances: These approaches individualize treatments, reduce side effects and improve quality of life. 🌐 Artificial intelligence for diagnosis AI now plays a central role in: AI-assisted portable ultrasound devices are also being trialed to improve access to screening in under-medicalized areas. 🧑‍⚕️ The essential role of pharmacists during Pink October As local healthcare professionals, pharmacists are key players in this fight. Their role can be broken down into three main missions: 🎯 Raising awareness and providing information 🤝 Promoting screening 💬 Accompanying patients Pharmacists are also involved in local mobilization, putting up ribbons and posters, or organizing awareness-raising events. 🌍 Pink October: a collective movement for the future Pink October goes far beyond the scope of a simple annual campaign: it's a citizen, medical and associative mobilization that reminds everyone of the importance of prevention and solidarity. Everyone has a role to play: this month of October is an opportunity to remind everyone that the fight against breast cancer doesn't stop on October 31. It continues all year round, through: ✨ Together, patients, caregivers, associations and citizens, we make Pink October a real lever of hope and progress for tomorrow. ❓ FAQ - Pink October and breast cancer 1. Why is the month of October associated with the fight against breast cancer? Because since 1992, the pink ribbon has become a global symbol, worn every October to remind people of the importance of prevention and screening. 2. At what age should I have a mammogram? Between the ages of 50 and 74, every two years, as part of the organized screening program. 3. Can breast cancer be prevented? It can't be totally prevented, but a healthy lifestyle greatly reduces the risk. 4. What are the first warning signs to look out for? A nodule, a change in the skin or nipple, or an abnormal discharge should raise the alarm. 5. What role does artificial intelligence play in the fight against breast cancer? It improves early detection, helps personalize treatments and accelerates clinical research. 6. Why are pharmacists essential during Pink October? Because they are accessible, educational and a crucial relay for informing, guiding and supporting patients. 📚 Useful resources Amirehsan Ghasemi, et al. Explainable artificial intelligence in breast cancer detection and risk prediction: A systematic scoping review. Cancer Innovation 2024;3:e136

Last April, Sagitta Pharma and PharmaSmile, our exclusive brand, had the honor of supporting an extraordinary human and sporting adventure: the Rallye Aïcha des Gazelles du Maroc. For more than 30 years, this unique race has brought together 100% female crews around a single challenge: to cross the desert without GPS, using only a map, a compass and a ruler. The aim? Find the checkpoints in the fewest possible kilometers. More than a rally, it's a true test of endurance, strategy and solidarity. We are proud to have sponsored Les Gazelles Filantes, an energetic and inspiring local duo consisting of Céline and Laetitia, for their first participation in this legendary challenge. Their determination and team spirit were a source of inspiration for all those who followed their adventure. In addition to its sporting achievements, the rally also represents a strong commitment to humanitarian action and solidarity. Thanks to the Cœur de Gazelles association, a medical caravan accompanies the race to provide care and prevention in the most remote Moroccan villages. We had the pleasure of meeting Céline and Laetitia before their departure, notably during a visit to our warehouse - a moment full of symbols and sharing. 📸 From April 11 to 24, we enthusiastically followed every stage of their adventure. Les Gazelles Filantes brilliantly finished 81st out of nearly 200 crews - a remarkable result for a first-time participant! Here's a look back at this wonderful adventure: Congratulations once again to Céline and Laetitia for their courage, tenacity and energy! 🌟

At Sagitta Pharma, we recently modernized our offices with new decor and redesigned signage: window stickers, directional signs, personalized markings... A revamped environment for greater clarity and coherence! But beyond the aesthetic aspect, well-thought-out signage plays an essential role in the organization of workspaces. 🎯 Effective signage, a daily asset ✅ Facilitating internal circulation: Clear indications enable everyone to find their way around different spaces, improving the fluidity and organization of work. ✅ Reinforcing visual identity: Careful, harmonious signage helps to reflect our values and create a pleasant, structured working environment. ✅ Optimizing the employee experience: A well-designed environment has a direct impact on the well-being of our teams, bringing coherence and clarity to shared spaces.These changes make our premises more functional, more pleasant and better aligned with our identity. This transformation is in line with our desire to continually improve our working environment.

🤝 Sagitta Pharma at the heart of the show The Sagitta Pharma team, represented by Jérôme Brunet (Chairman and CEO), Maryline Girard (Marketing and Partnerships Director) and Antoine Bouchard (Sales Director), was on hand to share its expertise and exchange views with the many players in the sector 📢 PharmagoraPlus 2025: A look back at a weekend of exchanges and innovations in pharmacy! On the weekend of March 8 and 9, 2025, Paris played host to PharmagoraPlus, the largest trade show dedicated to pharmacy professionals. A not-to-be-missed event which, once again this year, kept all its promises in terms of exchanges, innovations and enriching encounters! 🚀 🔎 What we remember about this edition ✨ Rich and constructive exchanges: the profession is evolving, and we were able to discuss pharmacists' new challenges, patients' growing expectations and solutions for tomorrow's pharmacy. 💡 An impressive innovation dynamic: from digital to artificial intelligence, via in-office services, initiatives to support pharmacists in their day-to-day work are multiplying. 🤝 Great encounters with committed professionals: this show was an opportunity to share with passionate players who are shaping the future of pharmacy with inspiring and ambitious projects. 🚀 Renewed energy for the future We're leaving more motivated than ever, with new ideas and exciting projects in the pipeline. Your feedback and expectations fuel our commitment to supporting the evolving pharmaceutical sector with tailored, innovative solutions. Thank you for your confidence, and see you next year for PharmagoraPlus 2026! 👋🏻